- Amanda Wingard-Phillips on Designing Products and Services Customers Want To Buy
- Tweets that mention Should Sales Accept Social Media “Leads” from Marketing? | Revenue Intensity -- Topsy.com on Should Sales Accept Social Media “Leads” from Marketing?
- Quora on Why Sales and Marketing are usually Unaligned
Tag Archives: Innovation
On Saturday I had the privilege to present this approach at ProductCamp Austin. You can see a narrated version of this presentation by clicking here. Why is the batting average for product development approximately 20%? Why should you re-look at … Continue reading
Designing products and services customers want to buy. What a concept! Given the batting average for product development is approximately 20%, we should reexamine the traditional “voice of the customer” approach. If this traditional approach worked, then why do we … Continue reading